Persuasion can be defined asA) a process aimed at changing a person’s attitudes, behaviors, and beliefs.B) a change in behavior or belief as a result of real or imagined group pressure.C) a process aimed at decreasing influence.D) a change in behavior or belief as a result of a direct order from someone. Persuasion research has …
MCQ Practice Set: Understanding Persuasion and Influence Read More »
The Marketing Landscape of 2025 The world of marketing is evolving at a rapid pace, shaped by technological advancements, changing consumer behaviors, and shifting ethical considerations. One of the most significant transformations in marketing is the rise of artificial intelligence (AI) and automation. AI-driven tools are revolutionizing campaign creation, customer segmentation, and real-time personalization. Marketers …
The Journey Begins: After Class 10 For students aspiring to pursue BBA (Bachelor of Business Administration) or BMS (Bachelor of Management Studies), the journey begins much earlier than their first semester in college. Unlike traditional courses such as B.Com or BA, BBA and BMS focus on professional management education, requiring a strategic approach to academics …
How BBA | BMS Students Must Prepare for Exams from First Year: A Strategic Guide Read More »
Quality management gurus have made significant contributions to the field of quality management, and their propositions have shaped the way organizations approach quality improvement. Here are three propositions stated by most quality management gurus. W. Edwards Deming: The System of Profound Knowledge W. Edwards Deming, one of the most influential quality management gurus, proposed a …
Principles of Quality Management
Consumer behavior refers to the actions and decisions made by individuals or households when they are purchasing goods or services. It involves studying how consumers make decisions, how they use products and services, and how they evaluate and respond to marketing and advertising efforts. Understanding consumer behavior is critical for businesses to develop effective marketing …
There are 15 boys and 10 girls in the class. If three students are selected at random, what is the probability that 1 girl and 2 boys are selected? A. 1/40 B. 1/ 2 C. 21/46 D. 7/ 41 E. None of these The correct option is: C Solution: Total number of ways of selecting …
ARIHANT SOLVED PAPER | Data Interpretation for BBA | BMS | BBS Entrance examination
