B.Com

Marketing Strategy | 4C’s over 4P’s

As marketers, we as a whole are shown about the four pillars of marketing strategy. The 4 P’s-Product, Price, Place, and Promotion are imbued in our memory from the very first moment of our education in the marketing scene. Be that as it may, these four categories line up with four other, more realistic pillars …

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INDIFFERENCE CURVE ANALYSIS

Economists like Hicks, Allen, Samuelson’s, Edgeworth etc. have criticized the utility analysis on the following grounds: •Utility is subjective.•Indivisible Goods.•Goods are not independent.•Marginal Utility of Money is not Constant.•Cardinal Measurement is not Possible.•Consumer is not so calculative.•Income Effect of Price change Ignored INTRODUCTION OF INDIFFERENCE CURVE IC analysis is a modern method to analyze consumer’s …

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INTRODUCTION TO STATISTICS

My blog contains study material on the subject business statistics. The study material is written and compiled from various books for the benefits of management students. BBA & MBA students from any universities can refer the material for making notes and examination preparation.

Employee Motivating factors – NMIMS Assignment

Q1. XYZ Ltd has hired you as a consultant in order to devise a strategy to motivate their employees. Can you guide them with monetary and non-monetary Employee Motivating factors? (10 Marks) Employee motivation is something important for any organisation which will enable a company to enhance the performance and retain in the competitive markets. …

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Strategic Management MCQ -2

BBA | MBA | B.Com | M.com | BMS | MHA | CA | CMA ANSWERS : (31)(b) the 9-cell GE matrix(32)(b) Monopolistic competition(33)(d) All of the above(34)(c) Product differentiation in the industry is low(35)(c) All managers, each attending to what needs to be done in their respective areasof authority and responsibility(36)(b) Niche(37)(a) Corporate dream(38)(c) …

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Strategic Management MCQ

BBA | MBA | B.Com | M.Com | CA | CMA Answer Key:(1) (b) the search for industries best practices that lead to superior performance(2) (a) gain buyer loyalty to its brands(3) (c) fundamental re-thinking and radical redesign of business process to achievedramatic results(4) (d) deeper level of basic assumptions and beliefs that are shared …

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