What is Demand Forecasting? Demand forecasting is the process of estimating the future demand for a product or service. It involves predicting the quantity of goods or services that customers will purchase over a specific period. The primary goal of demand forecasting is to help businesses make informed decisions regarding production, inventory management, and overall …
What is an MBA Project? An MBA (Master of Business Administration) project refers to a comprehensive and in-depth research and analysis undertaken by a student pursuing an MBA program. It is typically a culmination of the student’s academic studies and practical application of business and management concepts. MBA projects are designed to assess the …
Strategic Human Resource Management (SHRM) has evolved as a crucial organizational function, and various models have been proposed to guide the alignment of HR practices with overall business strategy. Delery and Shaw’s model, introduced in 2002, offers a comprehensive framework that explores the strategic role of HR in enhancing organizational performance. This analysis aims to …
Delery and Shaw’s Strategic Human Resource Management Model (2002) Read More »
“The root of the economic problem is the scarcity of resources while our wants are infinite”. Elaborate the given statement explaining the three types of economic problems faced by an economy in achieving in production and distribution. The Scarcity of Resources and Infinite Wants: Unraveling Economic Problems The statement “The root of the economic problem …
Van Heusen is an apparel manufacturer, which also has a big network of retail centers in India. They decided to purchase databases from authentic secondary sources of apparel customers and integrate it to their existing database of customers, for a proposed online social media marketing activity. To ensure non-repetitive messages to the same customer and …
Big data use in marketing and advertising| MCQs with Solutions for MBA students Read More »
Workplace injuries and illnesses are significant concerns that impact the well-being of employees and the overall productivity of organizations. While there isn’t currently an ISO standard specifically dedicated to workplace injuries and illnesses, there is an international standard that addresses occupational health and safety management systems. This standard is ISO 45001:2018, titled “Occupational health and …
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Tata Motors is all set to launch its electric car Tata CURVV. It has decided a price range of approx. ₹15.00 – ₹ 20.00 Lakh with an automatic transmission. Based on the above information, as a marketing consultant, suggest a suitable segmentation plan for the newly launched brand (suggest a suitable type of segmentation with …
The Employees’ Provident Fund (EPF) is a social security scheme in India that is managed by the Employees’ Provident Fund Organization (EPFO), which is under the Ministry of Labour and Employment, Government of India. EPF is applicable to organizations with 20 or more employees and certain other specified establishments. It is aimed at providing financial …
As marketers, we as a whole are shown about the four pillars of marketing strategy. The 4 P’s-Product, Price, Place, and Promotion are imbued in our memory from the very first moment of our education in the marketing scene. Be that as it may, these four categories line up with four other, more realistic pillars …
